How Much Does Branding Cost?

Author: Alex Hearn

How much does branding cost?

There are signs when it’s time to re-brand   You know your branding isn’t working like it should. Maybe it isn’t right for your company. Maybe it doesn’t convey who you are, or it’s not enticing enough. Increased competition, new leadership, a merger or a startup are all typical reasons for a re-brand. There’s many variables with branding […]

Case Story: Brand Design To Outclass The Competition

Differentiation doesn’t mean standing out.   It means standing shoulder to shoulder with the customer, and outclassing the competition. It’s common to default to a rigid, formulaic design. But design needs to resonate with people. Design should bring clarity and be compelling. It needs to position your brand in the mind of the customer, so they want to reach […]

9 Creative Design & Marketing Ideas To Make You Go ‘Wow’!

We’ve come up with some captivating and creative design & marketing ideas to win attention for our clients. We’ve also got more subtle ways to earn attention, but that’s not what we’re talking about today. Businesses and brands often want that idea with the ‘wow factor’. Something to hook people in and make them memorable. Whether it’s […]

Which Colours Are Best For Your Brand?

Colours brand meaning and which are best suited for your brand If you’re expecting to see a list of different colours meaning for brands, then sorry to disappoint. Those articles are absolutely everywhere, so you shouldn’t have any trouble finding one. But thanks for visiting! Ok, now we’ve separated the wheat from the chaff and got […]

How Luxury Property Brands Can Win Attention

Creating luxury property brands that win attention isn’t easy. Almost everyone describes their property brands as luxury, so it’s a crowded marketplace. They often use the same designs and ideas, so there’s a lot of similar looking brands in the property sector. It’s a great opportunity to create something enticing and get ahead of the competition.   […]

How To Earn Attention For Your Luxury Brand

Luxury & premium brands can find it difficult to earn attention. To look more appealing and win hearts.   Luxury and premium brands can find it particularly challenging to connect with their audience emotionally. Their marketplace is more formulaic than most. From logos to websites, they often copy the same visual language. They get caught up in how they […]

4 ways tech can turn heads for you in 2017

We hear a lot about technological advances, but the impact on us in the real world can seem slow. Here’s four real world applications to help your brand stand-out from the competition by using tech to turn heads in 2017: 1) Beautiful printed effects Standing out using unusual printed effects is now more accessible than ever. 3d printing, video brochures […]

Creating a Serious Brand Without Being Boring

PGB Gitlin Baker Solicitors are a serious firm, providing legal services for the corporate market. The legal sector is very ‘me-too’, using similar images, words and designs. But serious doesn’t have to mean boring.   PGB Gitlin Baker Solicitors wanted a brand identity to stand out and represent their offer. They compete with large firms […]

Brand relevance without character isn’t enough

Brands focused on relevance can lack character Copying each other leads to acceptance. Facebook shows us the edited lives of friends, all competing for who has the most ideal life. We live in an increasingly ‘me-too’ world and design is no different. Website design has been sacrificed at the alter of usability. Looking good never looked so generic! Branding […]