The big A creates brand identities by understanding your business and target market. The personality of your brand is identified and communicated by understanding your market positioning and what drives your customers. Give your vision an identity.
Kevin Carr Consulting
Considered one of the most influential in his industry, multi-award winning Kevin Carr started up his own consultancy, providing services (such as PR) to the financial services industry.
He is considered a breath of fresh air in a dull industry - young, dynamic and not afraid to shake things up. For the brand identity we used a typeface to match his character & style, that would also be acceptable to his potential clients (some big players in the financial services industry). The letter ‘K’ graphic represents the dynamic effect of his services, such as the controlled spreading of information in PR.
The branding was applied to stationery, adverts, website & twitter page.
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